MAP Policy

In order to maintain the integrity and value of the Rubies + Honey brand, we have established minimum retail prices for our products.  This is to protect our brand as well as support all of our retail partners.

Our products are worth well above MAP and we here at Rubies + Honey have worked extensively to ensure a product worth its value.  We will not allow the brand to be tarnished.

MAP stands for Minimum Advertised Price.  But we also require you to sell retail at or above this price, online or B&M.

STANDARD MAP POLICY

  • $44 and up for shorts and skirts
  • $64 and up for jeans, vests and overall shorts
  • $69 and up for jackets and full-length overalls
  • 2x for everything else

MAP does not establish maximum advertised price.  All retail partners are welcome to offer Rubies + Honey products at any price in excess of MAP.

Lycra denim costs more than regular spandex/elastane.  And Lycra Beauty denim costs even more as it's considered a high-end fabric.  Researching jeans made with Lycra Beauty technology will show they can easily go for $150-250.

MAP is established by Rubies + Honey and may be adjusted by Rubies + Honey at its sole discretion, without prior notice.

VIOLATIONS

We believe in the 3 strikes you're out policy. 

If caught violating our MAP Policies, the retail partner will first receive a warning.

If caught a second time in violation, the retail partner will be suspended from purchasing Rubies + Honey for 3 months.

If caught a third/final time in violation, the retail partner will lose all permissions to resell Rubies + Honey products.

Lastly, Rubies + Honey products may not be resold on any 3rd Party Marketplace like Amazon, eBay, Etsy, or others like these.

DISCOUNTS & SALES

Retail partners are welcome to participate in any sales held by Rubies + Honey.

In addition, retail partners may host sales during our Holiday MAP Scheduled dates listed below.

And to help with moving stale inventory, retail partners are allowed to host 5 sales on their own per calendar year.  The products on sale must have been on the market for a minimum of 60 days.  Retail Partners should email wholesale@rubiesandhoney.com to request a below MAP sale.

Everything goes on Pink Friday and the Black Friday weekend - love on your customers on this major sale holiday!

Rubies + Honey MAP Holiday Calendar 2024